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M&M launches Thar OG
Sep-23-2026

Mahindra & Mahindra (M&M) has launched the Thar OG, a complete reimagination of India's most iconic lifestyle SUV. Starting at Rs 10.32 lakh (ex-showroom), the Thar OG succeeds the three-door Thar unveiled in 2020, which created an entirely new category and one of the most passionate automotive communities in the country. The Thar OG is underpinned by the M-Glyde 4G platform with higher stiffness to deliver confident driving both on road and off road.

Mahindra & Mahindra is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Among the various business interests of its parent group, the company is primarily engaged in automobile manufacturing and is one of India's leading automobile companies.


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